Research that turns complexity into clear decisions.
I’m Elena Itchel, a Senior UX Researcher specializing in research strategy, Research Ops, and inclusive research across AI, fintech, enterprise, and consumer products.
AI· Fintech · Enterprise
9 + years
800 +participants
Global resarch
Complex product ecosystems
UX Research Experience
Managed across research programs
USA, LATAM, Europe and Asia
Selected work
Built research operations that supported fast-moving product teams, managing a global participant ecosystem of 800+ people and intensive research sprints.
Research revealed that adoption problems attributed to user behavior were actually driven by structural friction, limited information access and operational dependency.
Compared critical flows across seven financial experiences using usability testing, task metrics, competitive analysis and SUS.
Benchmarking financial experiences
AI
Research OPS
global research
financial services
strategic research
system thinking
Fintech
benchmarking
usability testing
Scaling research for a global AI product
Turning an adoption problem into a systems problem
How can I help
Research Strategic
Inclusive Research
Research Ops
Turning ambiguous business questions into research direction.
Building systems that make high-quality research easier to scale.
Considering representation, accessibility, and cultural context from the start.
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Beyond Research
Helping researchers grow with confidence and clarity.
Mentoring
Speaking and facilitation
Storytelling
Turning complex topics into conversations that move teams forward.
Bringing humor and human insight to the moment.
For job opportunities, research projects, or collaborations.
Available for full-time, contract, and consulting opportunities.
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